A More Complete Approach to International Enrollment
CCPS365 combines: Market Intelligence + Third-Party Recruitment Knowledge + Institutional Positioning + Lead Generation + Enrollment Execution + OPT Shield. This strategy is built for the institution—not around a vendor.
Institutional Funnel Journey
Markets
Leads
Applications
Admits
Deposits
Enrollment
Student Lifecycle Journey
Recruitment
Enrollment
Graduation
OPT
01
Study the Market
Identify where to compete through a study of enrollment, source countries, demand, competitors, positioning, and net tuition potential to find realistic growth opportunities.
02
Bring Third-Party Knowledge Inside
Integrate proven recruitment practices—from lead generation to yield management—into your own strategy while maintaining full control over your institutional operations.
03
Strengthen the Value Proposition
Enhance the student experience with OPT Shield, a key differentiator that supports the transition from graduation to OPT within a broader international enrollment strategy.
04
Build the Enrollment Map
Turn strategy into an operating plan defining priority regions, lead generation, channels, CRM workflows, and performance measures, all approved by the institution first.
05
Execute Prospect to Enrollment
Gain support for lead generation, partner coordination, and applicant conversion. The institution retains final authority over admissions, records, and policy decisions.
06
Measure, Learn and Refine
Utilize university-facing reporting on leads, channels, and conversion metrics to refine markets, academic programs, recruitment activity, and institutional strategy.
Responsibility Mapping
Institutional Authority
Your university maintains leadership over strategic goals, selects participants, approves all outreach, and holds exclusive authority on admissions, records, and academics.
CCPS365 Program
CCPS365 executes the agreed-upon strategy, coordinating implementation and authorized partners while ensuring all activity aligns with the institution’s specific roadmap.
Approved Partners
Specialized functions like legal and insurance remain with approved external providers. CCPS365 facilitates coordination but never assumes these regulated responsibilities.